Always stay curious enough to expose yourself to lots of opportunities.
This has been my motto for as long as I can remember. Competitive gymnast, world traveler, circus acrobat, book editor, pet shop salesperson, night-club co-owner, fashion publicist, pond swimmer, beauty entrepreneur, tech start up co-founder, loyal friend, mother of 5, devoted ‘first-lady’…these are just some of my experiences. I stay open to the world as best as I can and I say YES more times than I say NO.
As many of you know, I recently took the plunge and partnered up. Benjamin Bernet and I launched DOOBOP, the first beauty entailer with a particular edit for women of color. Carefully edited and cherry-picked products from all over the world, personalized on-line consultations, exclusive content, killer service – all brought directly to you from the two of us. We’ve labored and argued, laughed and dreamed, lost sleep from adrenaline and lost track of days due to endless to-do lists. On Nov 20th, 2013, DOOBOP was born. We jumped into the fast lane of tech-start ups, and got the attention of industry vets like First Growth (arguably one of the most influential tech accelerator groups), Iman (she gave us the exclusive on her new product launch – even before Target) and Oprah (she found delight in one of our lotions). But more than anything else, we said YES to countless opportunities and ran with all our might in the direction those opportunities took us. As Sam Fine once said to me, “in order to do something that people notice, it takes a lot of amazing shit to happen behind the scenes.”
All the passion I’ve put into my beauty line GEORGIA by Jodie Patterson, the training I went through with the Big Apple Circus, the countless hours I spent with my ex-boss Zac Posen, the creative energy I fostered helping to launch Joe’s Pub, every bit of thought and love I pour into my family – all that, helped me launch DOOBOP. For me, work is life. I work on things that matter to me so that I can do them all day, all the time and never grow tired. Swimming in my pond is as important as writing a post for my blog as is discovering new product for the site. Some say I’m obsessive, and running ‘marathons’ on a daily basis. True. But this is what women do.
As our Chief Creative Officer and Co-Founder, I’d love for you to join me on this very creative and beautiful ‘next experience’. DOOBOP – a unique voice in beauty.