Beauty Boss Tries Something New

Beauty Boss Tries Something New


Beauty & Tech

In more Beauty Boss News: I was recently invited for a complementary wash and style courtesy of Verizon Wireless. This sounded suspicious to my mom who’s nearing 70, but for my generation and younger, beauty and technology go hand in hand.  (Think Doobop, my recently launched Beauty e-commerce site)  These days, I’m surrounded by gadgets and product, geeks and enthusiasts, beauty and technology.


On an ordinarily balmy June day I popped into Salon Bohemia in Park Slope, Brooklyn for a simple wash and blow dry.  I was expecting an average experience. but nothing out of the ordinary.  When I sat in Kiki’s chair I knew I was in great hands. She never even flinched when I pulled out all my annoying moves. First, I always bring my own product. That day I was trying the amazing line, Purely Perfect. Three genius items: a detergent-free shampoo with Aloe and oils that naturally grab dirt. A turbo-charged leave in packed with anti-oxidants and a heat protector that resists humidity. I like the simplicity of the line, so I bring it with me everywhere. Kiki just smiled when I gave her my arsenal.

Next I gave her the script: “Darling Kiki, my hair is fragile, thin and it doesn’t need much heat. A solid blow-dry and a light flat iron will do. I like it straight, parted in the middle and slightly bumped at the ends.  My curls revert easily, but no, I don’t wish to have a keratin treatment.” Kiki smiled again.

Then something really cute happened. Verizon gave me an iPad mini to pull up hairstyle references while sitting in my chair. That was smart – so of course I pulled up pictures of myself on Instagram (I figured I was the best reference for what I wanted to look like.)


New Yorkers are smart; they actually told me I could keep my mini and use it for my family road trip to Niagara Falls. I took a slew of beautiful pictures throughout Canada. And now in total gratitude, I’m writing this post to say, “Thanks Verizon for reminding me how much I love New Yorkers, beauty and technology!”